Artificial Intelligence

Machine learning, powered by big data, is a major player in the success of the modern logistical solutions that keep eCommerce running 24/7 delivering billions of goods from warehouses all over the world. If anything, we will see brands big and small customizing their content more and more granularly with communications and content that resonates […]

Sephora also launched a chatbot on Kik, the messaging app targeted at teens. It offers quizzes that gather information, and then makes suggestions about potential makeup brand preferences. It also redirects the users to the Sephora app to make purchases. Noah is the metadialog.com lead editor of Ecommerce Tips and a passionate writer specializing in